Hey Reader,
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Remember last year when Google and Yahoo got together and implemented the new email sending authentication requirements (and it felt like reading gibberish)?
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Well, Microsoft has officially joined the chat. π
Starting May 5, 2025 (again with minimal notice) Microsoft will begin implementing their own sending authentication requirements.
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The good news? If you setup your SPF, DKIM, and DMARC last year youβve already got your major bases covered.
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If you havenβt done this yet, it is now a basic minimum requirement for any emails you send through your business (person-to-person, email marketing, and transactional emails). You can catch the replay of the 2024 workshop for free here to help you get setup. There are still options available for DFY implementation.
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βTo make sure you are clear on what these new requirements are and how to manage your emails moving forward, Iβm hosting 2 Information and Q&A sessions this week to help you to continue engaging and growing your audience confidently.
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If you can't make either of the live events, make sure to register for one of them as I will be sending the replay of the workshop to anyone who is registered.
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β2025 Email Changes - Info + Q&A
Wednesday, May 7, 2025
9:30am PT / 10:30am MT / 12:30pm ET
βRegister Nowβ
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2025 Email Changes - Info + Q&A
Thursday, May 8, 2025
2pm PT / 3pm MT / 5pm ET
βRegister Nowβ
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Take care,
Anna
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